Insights

woman superhero reaching ideal clients
Marketing
Nicole Watts

Reaching your ideal clients with Google My Business

When it comes to reaching your ideal clients there are more tools than you can poke a stick at. So many, in fact, it can be a confusing decision on which channels to focus on. Do you pay for advertising? Use social posts? Or build a database for good old emails and newsletters?

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Google analytics stylised graph
Engagement
Carmen Watts

How to ace Google analytics

Imagine there was a tool that could summarise the effectiveness of your site – where your traffic is coming from, which page people tend to exit your site from, which pages people linger on, how many site visitors you have, and whether or not your visitors are doing what you want them to do on your site.

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creating engaging content sharing icon
Content
Carmen Watts

Sharing is caring

If you ask people why they share content on social media, most would probably say: ‘Because it’s entertaining or useful.’

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